The First Shopify Collective Alternative Built for European Suppliers

The First Shopify Collective Alternative Built for European Suppliers

Shopify Collective Doesn't Work in Europe

If you're a European supplier on Shopify, you've probably looked at Shopify Collective and hit the same wall: it's US-only.

Collective lets US-based suppliers share products with US-based retailers. The concept is great — retailers import your products, sell them on their store, and you fulfill the orders. No inventory risk for the retailer, new sales channel for the supplier.

But if you're based in France, Germany, Greece, Spain, Portugal, or anywhere else in the EU — you're locked out. There's no timeline for European support, and the app simply won't work outside the US.

That's exactly why we built MultiVendorShop.

What MultiVendorShop Does

MultiVendorShop is the same supplier-retailer model as Collective, built from the ground up for European merchants:

  • Suppliers share products at wholesale prices
  • Retailers discover and import those products to their Shopify store
  • Orders route automatically from retailer to supplier
  • Inventory syncs in real time — no overselling
  • Suppliers ship direct to the retailer's customer
Supplier product management showing 17 products with wholesale and retail pricing

The difference: we support 24 European countries with EUR pricing, region-based supplier matching, and shipping zones that make sense for EU logistics.

Why EU Suppliers Need This

European e-commerce is growing fast, but suppliers face real challenges scaling wholesale through Shopify:

No native tool for EU wholesale distribution. Collective is US-only. Other dropshipping apps focus on AliExpress-style sourcing, not local European brands connecting with local retailers.

Cross-border shipping is expensive. Retailers want local suppliers who can deliver fast and at reasonable cost. Our region-based marketplace automatically matches suppliers with retailers in compatible shipping zones.

EUR pricing matters. Every price, margin, and payout in MultiVendorShop is in EUR. No currency conversion surprises, no USD-first features that don't quite work in Europe.

How It Works for Suppliers

1. Set Up in Minutes

Install from the Shopify App Store and complete the 5-step setup wizard: country, products, shipping, payments, profile. Your products are on the marketplace as soon as you finish.

5-step supplier setup wizard

2. Control Your Pricing

Set wholesale prices on your products. When retailers import them, they see the wholesale cost and set their own retail price — keeping the margin. You control what you earn on every sale.

3. Manage Your Partners

Approve or decline retailer connection requests. See who's selling your products, how much they're ordering, and manage the relationship directly inside Shopify.

Retailer Partners page showing pending requests and partner management

4. Fulfill and Get Paid

When a retailer's customer places an order, it routes to you automatically. Ship it, add tracking, and the retailer gets notified. Payments come via Shopify invoice or bank transfer.

How It Works for Retailers

Retailers browse the marketplace, filter by country, supplier, product type, or minimum margin, and import products with one click. No upfront inventory cost — you only pay wholesale when a customer orders.

Retailer marketplace showing products with wholesale price, sell at price, and margin percentage

Every product card shows your wholesale cost, suggested retail price, and the margin you'll earn. Import, set your price, start selling.

MultiVendorShop vs Shopify Collective

Shopify CollectiveMultiVendorShop
AvailabilityUS only24 EU countries
CurrencyUSDEUR
Supplier discoveryUS marketplaceEU region-based marketplace
Order routingAutomaticAutomatic
Inventory syncReal-timeReal-time
ShippingUS domesticEU shipping zones
PricingFree (US only)Free plan available

Supported Countries

France, Germany, Spain, Portugal, Greece, Finland, Italy, Netherlands, Belgium, Austria, Sweden, Ireland, Denmark, Poland, Czech Republic, Romania, Croatia, Bulgaria, Lithuania, Latvia, Estonia, Slovakia, Slovenia, and Luxembourg.

Get Started

MultiVendorShop is live on the Shopify App Store. Install it, complete the setup, and start reaching retailers across Europe — or if you're a retailer, start sourcing from local European suppliers today.

Free plan includes 25 shared products and 5 retailer connections. No credit card required.

View Pricing